EN – Groupe Léonard de Vinci Groupe Léonard de Vinci – Master's Programme in Digital Marketing
Find the REPLAY & THE ANALYSIS by Campus-Channel for this program here: http://www.campus-channel.com/en/groupe-leonard-de-vinci-master-s-programme-in-digital-marketing.html
GUESTS:
Marcos LIMA – Head of the Marketing Innovation and Distribution Program
Basma TAIEB – Head of the Digital Marketing Strategy Program
QUESTIONS:
00:20 The Pitch
01:43 What’s the difference between this program and your MBA in Digital Marketing Strategy?
03:06 Does the French Ministry accreditation make this degree the same as a master’s degree earned at a university in the U.S.?
04:13 Do I need to speak French to do this master?
06:28 Your site says the school offers “cutting-edge courses.” How are they cutting-edge?
08:43 What makes Leonard de Vinci THE place to study digital as it relates to business? Is it a main center of innovation for France?
11:18 If this program values transversality, how does this program interact with other schools at Leonard de Vinci?
14:59 How does this program reflect the rapid changes in digital trends?
17:13 Three Words Max
20:46 What are the profiles of the teachers? Are they academics or full-time industry professionals and part-time teachers?
22:36 Do you offer classes in fintech in this master?
24:12 What is La Defense like for students since it’s a business center? And how far is it from Paris?
26:12 Can you give some examples of assignments and how we validate the courses, please?
28:54 The Expert Question
29:02 The Expert Question: Besides knowing the ins and outs of digital strategy and online business, what other skills are critical to success and that employers are looking for?
31:19 How does this program address ethics in digital marketing and user privacy?
33:26 What practical experience do we gain in this program? Are there real world cases?
35:25 What kinds of jobs are grads of this program qualified for?
36:44 What are the best internship offers students in this program have access to?
37:46 Conclusion
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