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Understanding Apple's Recent Changes to Postback and IP Address Reporting [#MobileMonday Video]

In this #MobileMonday video, Srinivas KC, SVP and GM of InMobi DSP, discusses the recent changes Apple has made around reporting postbacks and IP addresses post iOS 14.5.

Apple’s AppTrackingTransparency (ATT) framework is having and will have a profound effect on in-app advertising in the iOS mobile ecosystem. As a result, it’s critical that advertisers, publishers and everyone in between understand these changes and how to move forward. For more information, head to https://go.inmobi.com/idfa/.

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Alice AUSTIN

Alice AUSTIN is studying Cisco Systems Engineering. He has passion with both hardware and software and writes articles and reviews for many IT websites.

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